Dr. Gaurav Jain
Co-Founder & Partner, YellowFryum Inc.
Dr. Jain is a Professor of Business at The Lally School of Management at Rensselaer Polytechnic Institute (RPI) in New York. With over 12 years of experience in the fields of Consumer Behaviour, Brand Management, and Marketing, he is considered one of the influential voices in the field. He has served as a Marketing and Growth Strategy advisor to multiple organizations and has built a reputation for helping organizations tap into consumer psychology to drive growth and loyalty.
He has worked with prominent global brands such as Microsoft, Procter & Gamble, and Nike, leveraging his deep understanding of consumer behavior to enhance marketing strategies and improve customer engagement. Dr. Jain also collaborates with firms like Yieldstreet, Energia, and Akru, advising them on developing stronger connections with their customer base, increasing retention, and building trust through tailored marketing initiatives.
With a Ph.D. in Marketing and Decision Making from The University of Iowa and an MBA in Marketing and Economics, Dr. Jain combines academic rigor with practical insights, empowering companies to better understand and influence their target audience. His work focuses on crafting innovative growth strategies and optimizing consumer experience, making him one of the most sought-after voices in the marketing field.